4 Steps to Create a Successful Social Media Strategy for Senior Executives

When you think of social media, you might think of young brands and influencers, or brands in general. But, just as you would create a social media strategy for your company, you also need to create a social media strategy for senior executives or C-level executives of your company. This article explains how you can do just that.

Highlighting four key ways to get started with an engaging and personable social media campaign for C-level executives, the article explains which platforms you can use and what purpose each will serve. While LinkedIn is ideal for professional networking, platforms like Facebook and Instagram are great to convey your story visually. And Twitter is perfect to make quick updates and retweet information that establishes your brand and strategy. All three platforms are great for a social media strategy for senior executives.

The article also briefly explains how you can maintain a consistent and structured social media page as well as a social media strategy and how you can grow your network and connect with others to sustain your influence and presence on social media platforms.