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LATEST ARTICLES

Exclusivity

The Price for Exclusivity

A consumer’s willingness to pay grows as the product’s appeal to others increases, but only if others cannot purchasing the product.
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Internal Competition

Leveraging Internal Competition at Organizations

A new study co-authored by Yale SOM’s Prof. Joyee Deb reveals how to leverage internal competition at organizations.
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role of a CRO

CRO – Chief Revenue Officer – Roles & Responsibilities

In recent years the role of the CRO has become exceedingly popular. But, who is a CRO? And, what is the role of a CRO?
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India’s economic recovery

India’s Economic Recovery After the Lockdown

Researchers examined household-level survey data to establish a comprehensive view of India’s economic recovery from the initial lockdown.
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GameStop and Robinhood

The Story of GameStop and Robinhood

Berkeley Haas professor Terrance Odean talks about his research of the Robinhood app and GameStop and the recent controversial herding event.
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Consumer Expectations

Managing Consumer Expectations with the Truth

Research finds that by plainly stating what monetary authorities are trying to accomplish have the desired effect on consumer expectations.
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Launch Your Product

How Best to Launch Your Product

Expert insights on ways to launch your product by Chicago Booth’s adjunct professor of economics and strategy, Prof. Ram Shivakumar.
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CEO vs COO vs CFO

CEO vs COO vs CFO – Roles and Responsibilities

Everything you need to know about the differences between the roles and responsibilities of the CEO, COO, and CFO.
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Light Waves

Light Waves Can Now Carry More Data

UC Berkeley Researchers have found a new way to harness the properties of light waves and radically increase the amount of data they carry.
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Sharing Emotions

Sharing Emotions Over Information

Research reveals what the power of sharing emotions over information can teach us about building diverse teams.
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Robinhood

How Robinhood Herding Drives Share Prices

Berkeley Haas professor Terrance Odean talks about his research of the Robinhood app and GameStop and the recent controversial herding event.
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Hidden Fee

‘Hidden Fees’ in Online Ticketing

Berkeley Haas Prof. Steven Tadelis conducted a huge experiment with StubHub and found out the reason behind last-minute fees before checkout.
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