3 Steps to Make Your Startup Valuable to Acquirers
Acquisition of startups is becoming an increasingly common method for firms to not only grow but also to add an innovation segment to the company. If you want to make your startup valuable to acquirers, this is vital. For both the startups and the firms to have a successful acquisition venture, they both must master the “3 Cs”. These 3 Cs or 3 steps include establishing complementary offerings, generating customer endorsement, and having an acquirer executive champion.
A study was conducted that involved 7 Israeli startup acquisitions by two acquirers in the information and communications technology or ICT industry. Here are the different approaches the startup firms as well as the acquirers used to carry out successful pre- and post-acquisition processes. This can help if you want to make your startup valuable to acquirers.
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